Reid Sisters
Fenty Beauty Review
Fenty Beauty was created for everyone of all shades, personalities, attitudes & cultures. It was made with inclusivity in mind. Many were excited about this launch, so much that it earned over $570 million in revenue in just 15 months in business. The line has a variety of products now; foundation, brow pencils, highlighters, you name it, it’s there!
Due to its incredible success, many peer brands have revamped their shade ranges to include more than 30 shades. Impressive in an industry where many women didn’t feel included. Thank you Rihanna for opening the discussion and making inclusivity a topic of popularity.
